Using aerial photography in social media content can provide a unique and visually stunning perspective that can grab the attention of your audience. Airborne Perspectives prides itself on providing the highest quality content for businesses at the most affordable costs, without compromising creativity. Here are some tips that marketers should keep in mind when using aerial photography to improve their social media content:
Hire a Professional: Aerial photography requires specialized equipment and expertise. Therefore, it's best to hire a professional photographer or videographer who has experience in this area. They can provide high-quality content that meets your needs. Be sure they are certified and have a Part-107 license to fly commercially. Airborne Perspectives is Part-107 certified and knows the rules and regulations to follow in being FAA compliant.
Choose the Right Time of Day: The time of day you choose for your aerial photography can impact the quality of your images. Early morning and late afternoon are typically the best times for aerial photography because the light is softer and more diffused, creating a more flattering image. Airborne Perspectives will work with your needs to ensure the best creative outputs come from lighting, background and ambiance.
Plan Your Shots: Before you begin taking aerial photographs, plan out the shots you want to capture. This will help you make the most of your time in the air and ensure that you capture the content that you need for your social media strategy. Airborne Perspectives has over a decade of commercial advertising experience, we will create a script and map out a plan that meets your best needs to showcase your work.
Highlight the Location: Aerial photography can showcase a unique perspective of a location. Make sure that your content highlights the area's features that will capture your audience's attention, such as unique architecture or stunning landscapes.
Keep Your Branding Consistent: When using aerial photography in your social media content, make sure to keep your branding consistent. This includes using the same color palette, font, and messaging across all of your platforms to ensure that your audience recognizes your brand.
By following these tips, marketers can effectively use aerial photography to improve their social media content and engage their audience with visually stunning and unique content.